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[email protected] ADRENALIN SPRING 2026 VOLUME 13 NUMBER 1 adrenalinmag.ca Photos: Cover: Danny James Hagan/Skijor Canada This page: Canada Games: Eric Bartlett; David Howells adrenalinmag.ca T H E B U S I N E S S O F S P O RT E V E N T S SPRING 2026 SKIJORING Winter’s runaway success SPRING 2026 SKIJORING Winter’s runaway success MoreThan aMoment SAFEGUARDING THE BEAUTIFUL GAME @adrenalinmagazine ADRENALIN Magazine @adrenalin_magazine 3 Hold Your Horses! 6 Kickoff: F1 popularity, The Pitch, tracking maltreatment; new sports venues 10 Game Changers: Hockey Canada’s Indigenous Advisory Circle 13 Strategies: Royal Canadian Legion’s growth mindset 16 Destination Profile: Regina, Sask. Event Profiles: 18 Skijoring: Canada’s runaway success 21 2025 Canada Games Adrenalin Reports: 24 Safeguarding the Beautiful Game Game Plan: 26 Whimble’s event-ready model 28 Team gifting trends 30 Collectible: Indigenous-made gift ideas 32 Out + About: Gallery of industry events 34 Scoreboard: Canadian Sponsorship Landscape Study SPRING 2026 CONTENTS SCAN THE QR CODE to launch ADRENALIN’s interactive issue or visit adrenalinmag.ca and click on the current edition. 21 ADRENALIN magazine is a proud supporter of: Funded by the Government of Canada 5 SPRING 2026 | ADRENALIN ADRENALINMAG.CA
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